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Product Management Survey - 2009
Product Management Survey (2009)

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Product Management Survey Results and Discussion

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Q13. Have you (or your company) purchased, or subscribe to, product management software?

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A13.

Product management software adoption

Interesting take-aways include:

      • 83% of respondents have NOT purchased product management software. Of the 17% or so that have, only 22% are very pleased with their purchase (i.e., love it). Widespread adoption and success appears to elude product management software vendors.
      • Of those that have not acquired product management software, 53% would "like to" and almost 47% suggested they "don't need it". Consumer sentiment is jarringly almost split.
      • What is the future of product management software? Does the above suggest a very early market? Or does it challenge the basic value proposition? Why haven't more companies succeeded? Does this information influence your position? For or against?

 

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