If you lived a moment in the shoes of a product manager, you will surely agree that product managers are routinely bombarded with product requests from various stakeholders. These requests are overwhelmingly "unstructured" (e.g., emails, voice mails, water cooler talks, etc.). Notable stakeholders include customers, support, sales, marketing and development. They all request different things for different reasons with their own unique and often selfish motivations. How anyone is supposed to capture, manage, weight and prioritize these requests? What is a product manager to do?
For example, during release and sprint planning, product managers are tasked with identifying the set of features that reflect the greatest customer value or company benefit. In essence, the value of a software release is related to the product manager's ability to identify with customers, capture market demand and triage the abundance of internal and external requests.
According to a recent product management survey, over 75% of product managers continue to use Microsoft Office (Word, Excel, etc.) as their primary work tool. Surely there has to be a better, more suitable and efficient tool for product managers?
To address this challenge, Quantum WHISPER provides:
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A platform to capture product feedback (be it from a community portal or from the application itself) and;
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A staging area for product managers to this data (input) and collaborate with customers to identify, groom, vet and prioritize features BEFORE submitting them to development (and the subsequent ALM).
Finally, and only if necessary, Quantum Whisper can integrate with both your CRM and ALM applications to automatically update the respective systems. Integrating with CRM allows your Sales and Support team to remain informed while ALM integration keeps your backlog up to date, prioritized and in sync with development.