Use customer feedback to prioritize for profit and increase customer satisfaction.
DevTeach will be presenting a conference in Montreal. This event taking place on December 10 to 12 2012 at the Delta Centre-Ville. It will have 2 full days of main conference (Dec. 10,11) and a Post-Conference (Dec. 12th).Montreal Sessions are now online. Check it out!
Quantum Whisper is proud to support the Product Management Community and sponsoring ProductCamp SoCal being held on February 27, 2010 in Irvine, California
Do you publish a product management Blog? If so, let us know and we would be happy to add your link to our blog roll.
Agile PM Blog
All About Product Management
B2B Product Makers
Business-Driven Product Management
Forrester Blog for Product Management and Marketing ProfessionalsOn Product Management
PM TribeProduct BytesProduct Management 2.0
The Cranky Product Manager
The above product manager profile is an excerpt from a survey by Pragmatic Marketing, Inc.
In start-ups, it's not uncommon for the initial idea to come from the founders own industry or domain experience. This works well at the beginning --- when start-ups need leadership and credibility. However, one of the biggest mistakes early start-ups can make is wait too long to formalize product management and for the founder to manage product with an iron fist. This moment in the life of a start-up can be very difficult for founders. They have a tendency to believe they "know it all" and are therefore reluctant to secede responsibility to a new hirer or someone "junior". After all, with X years of experience --- who could possibly do a better job?
There are at least three dangers with this scenario --- competency, market dynamics and human nature.
To conclude, founders should focus on building a sound company, talking care of people and driving the company vision to fruition. They neither have time to visit customers nor the skill to articulate requirements, and the market insight to conceive positioning etc. The sooner they embrace product management and entrust the responsibility --- the better. Failing to address this before it becomes a problem causes start-ups to stagnate or worse yet --- fizzle away.
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